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| Published：2010.09.23 News Sources： Views： | |||
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Poly News With the real estate and building materials in recent years, the rapid development of domestic industries, plastic pipe industry has experienced unprecedented development opportunity. It is understood that China's current annual growth of plastic pipes has reached 15%, ranking in the world. However, behind this rapid development, but has a variety of concerns: great cakes, large and small businesses want from a slice, but it seems overnight, thousands of companies to take out, and quickly occupied by various means regional markets; In order to further compete for market space, dealers began to internal friction, and turn to the loss of profits companies step by step, gradually shift to price competition, competition-based low-level competition, price cuts were a number of blind competition eventually led to a vicious Some follow-up were due to its small size, can not profit from economies of scale, began to shoddy, seriously affected the normal development of plastic pipe market, regulate and rectify market order is increasing. Face difficulties As the plastic pipe industry is still an emerging industry in China, compared with other industries and plastic pipe industry, relatively weak sense of brand, marketing, network construction is lagging behind, combined with lower technology entry barriers and financial barriers to entry, allows companies generally do not scale , marketing a single, higher marketing costs, lack of publicity plan, target markets and market segments little research and response means, rush forward, buried on the dry, for technical content, product quality, consider the less, when the increasingly competitive intense, many enterprises find themselves in a channel conflict, rising costs, falling incomes, customer complaints continue, a significant reduction in satisfaction embarrassing predicament. Building materials industry experts pointed out that the production of plastic pipe industry and even exports mostly low-end products, products with low added value, product technology, technical content than similar imported products have a large gap between exports only a small number of less developed regions, no high-end product innovation and breakthroughs. Although the plastic pipe in China's development in recent years has been overwhelming, but few high-value plastic pipe products, now made of plastic pipes and fittings to general-purpose products are mostly used for high value-added high levels of pipes, pipe fittings less, which greatly limits the application of its market, while high-end applications in the field of plastic pipe is only in its infancy. The formation of the reasons for this situation, on the one hand because of low overall level of equipment, process technology is relatively backward, despite the accelerated pace of technological transformation, from a lot of advanced equipment imported and domestic varieties of plastic processing machinery and quality significantly improved, but the the industry, the equipment level is still low, technology is relatively backward. Other hand, in the last decade, China spent billions of dollars for the introduction of foreign technology and equipment, the efficiency and product quality has improved greatly, but so far rely on the strength of the study successfully developed the processing technology or the small plastic tube, and has maintained a significant gap between developed countries, which lack the industry's technology investment, research and development costs far less than 4% of company sales are closely related to the lack of innovation in our products is always lower end market, competing with each other because of little interest market space, and eventually a vicious competition. How to deal with Experts point out that to solve the plastic pipe industry is facing difficulties, so the industry standard and orderly way along the sustained and rapid development, on the one hand to strengthen the norms and rectify market order, on the other hand requires the industry took to the enterprises themselves as soon as possible technical innovation, quality improvement for the first substantive way. Standardize market order depends on the policies and regulations related to government departments, but also depends on the industry itself as the coordination and organization, by strengthening self-discipline and be able to create a good competition, the progressive realization of survival of the fittest within the industry, the existing conditions re-integration of various resources and the effective distribution, through mergers, joint, towards forming a certain scale of industry, manufacturers, distributors in this integration process, step by step to form a good, solid relationship, through the professional division of labor, and properly handle Good three markets before, during and after a series of vital interests of the consumer relationship, so that market and healthy development. Meanwhile, the industry should strengthen the supporting tube production technology, special resin production technology, additives and raw materials to make an effort make a fuss in the detection and control technology, to develop high-end products, through independent technical innovation, process innovation, equipment improvement and self-designing, launching a number of new products with independent intellectual property rights, new technology, new equipment, dare words against South Korea, European technology, so we have the rapid development of the fundamental guarantee to make the plastic pipe industry in China and healthy development of the express train into the Drive. According to industry analysts, the recent domestic market demand for plastic pipes may be more than 20% annual growth rate to continue, especially as China is accelerating the pace of modern urban construction, strengthening urban wastewater treatment, water supply and drainage systems in urban construction, urban building heating system, water supply, sewage, gas, heating pipes, buried pipe of large diameter to abnormal broad application prospects, etc., thus, plastic pipe manufacturers should seize the opportunity to open up new areas of application, focus on developing hard polychlorinated ethylene, polyethylene and of polypropylene, to strengthen the supporting plastic pipe fittings manufacturing technology and specialized resin material production technology, all kinds of plastic pipe and equipment needed to improve detection techniques to truly promote the production of plastic pipes sustained and stable development of . |
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